Page 202 - Are You Future Ready?

and the positive use of big data”, Japan has renewed
its privacy law, with effect from mid 2017, to introduce

a concept of “anonymously processed information”.
The new change in privacy law allows organisations to
process or transfer customer information after data has
been “anonymised, pseudonymised”. In other words, if a

customer's identity, including name, biometric information,
and government issued numbers, etc, are all removed,
then no consent is required whether the data is aggregated
or not. Smart Dubai in the United Arab Emirates has also

200 collected anonymous cellular data from commuters to
help transportation officials analyse the traffic flow during
peak hours and, in turn, to formulate measures which can
reduce traffic congestion.

Singapore: Data is a valuable resource

Singapore has tried to make the best use of anonymous
customer data. Its three mobile operators – Singtel, Starhub

and M1 – provide data analytics to businesses as well
as government agencies. One of these analyses relate
to commuting patterns. This data enables selecting new