Page 40 - Are You Future Ready?
P. 40
Sideline
/ Generation Z /
Based on data from the United Nations, Bloomberg
estimated that Generation Z born in or after 2001 will
account for 32% of the world's 7.7 billion population
in 2019, surpassing the millennial generation (31.5%)
for the first time.
Generation Z is genuinely digital aboriginal. When
smartphones were launched in 2009, they were less
than ten years old. After 2019, they will be turning
038 18. How do their preferences affect the world, we
will have to wait and see.